About the Organization
Safaricom Ethiopia is a purpose-led technology company committed to transforming lives through digital connectivity and inclusive financial services. In under four years, we have grown to serve over 10 million customers, with our network now reaching 55% of Ethiopia’s population. This achievement demonstrates our bold vision, trusted partnerships, and commitment to delivering meaningful digital solutions.
Our workplace is guided by core values such as customer obsession, innovation, integrity, and “get it done together.” We prioritize building a dynamic, inclusive, and empowering environment where employees can thrive. For two consecutive years, Safaricom Ethiopia has earned the Top Employer Award, recognizing our dedication to creating a supportive and innovative work culture.
Joining Safaricom Ethiopia means being part of a team shaping Ethiopia’s digital future. Your work will have measurable impact, your voice will be valued, and your growth and career development will be a key focus. We actively encourage women and underrepresented groups to apply and contribute to shaping our technology-driven initiatives.
Job Description
The Head of Sales Analytics & Business Intelligence will oversee and manage all tracking, reporting, and monitoring activities within the Sales and Distribution department. This role is central to ensuring accurate and actionable insights are generated to drive strategic growth across GSM and mobile money distribution channels.
This position will directly impact business performance by analyzing SIM, airtime, and device sales, monitoring M-Pesa and digital distribution, managing distributor and channel commissions, and evaluating sales team performance. The role also drives the development of sales force automation systems and automated reporting platforms to streamline data access and decision-making.
This leadership role offers extensive professional growth opportunities, including exposure to cross-functional teams, advanced analytics, strategic decision-making, and project leadership. You will have the chance to influence business strategy, improve operational processes, and mentor emerging talent.
Responsibilities
Reporting and Analysis
- Develop and manage comprehensive reporting frameworks for Sales and Distribution.
- Consolidate and analyze sales data from multiple regions to provide actionable insights.
- Ensure weekly, monthly, and quarterly reports are accurate, timely, and aligned with business needs.
- Identify trends, patterns, and anomalies in sales performance data and present insights to senior management.
Data Management
- Maintain and enhance data collection and validation processes to ensure integrity.
- Collaborate with IT and data teams to guarantee consistency and reliability of data sources.
- Implement best practices for data validation and reporting automation.
Stakeholder Management
- Work closely with regional sales managers to verify and contextualize sales data.
- Act as a liaison between Sales & Distribution and other business units for reporting needs.
- Provide training and guidance on data reporting tools to regional teams.
Strategic Insights
- Deliver strategic recommendations based on sales data to support performance improvement.
- Develop predictive models and forecasts to guide business planning and decision-making.
- Prepare presentations for senior management highlighting key KPIs and business insights.
Continuous Improvement
- Identify opportunities to improve reporting processes and data management practices.
- Stay updated on industry trends, tools, and best practices for sales analytics.
- Introduce new technologies to enhance reporting efficiency and insights.
Decision Ownership
- Ensure the accuracy and integrity of all reports and dashboards.
- Make decisions regarding data collection, validation, and reporting standards.
- Provide actionable recommendations to senior management for strategic initiatives.
- Lead initiatives to automate and streamline reporting processes.
Compliance and Security
- Ensure compliance with data protection regulations and internal policies.
- Implement security protocols to safeguard sensitive business data.
Key Performance Indicators
- Accuracy and timeliness of reports.
- Quality and relevance of strategic insights provided.
- Automation and efficiency of reporting across all channels.
- Timely payout of commissions.
- Performance analysis of sales teams and distribution channels.
- Compliance with digital distribution policies.
Educational Qualification
- Bachelor’s degree in IT, Business Administration, or a related field.
- A Master’s degree is preferred.
- Strong analytical skills with an ability to interpret complex data.
- Excellent communication, presentation, and attention-to-detail skills.
Work Experience
- 5–7 years of senior-level experience in reporting, data analysis, or business intelligence.
- Experience in telecommunications or sales-driven industries is highly desirable.
- Proven experience in predictive modeling, sales forecasting, and decision-support analytics.
Required Skills and Competencies
Functional Competencies
- Technical proficiency with data analysis tools, MIS systems, Big Data platforms, Power BI, and app development.
- Strategic thinking and problem-solving capabilities.
- Stakeholder management and team leadership skills.
Business Competencies
- Creativity and innovation to identify opportunities for business improvement.
- Strong understanding of GSM and mobile money business models.
- Ability to adapt to change and lead teams through process and system enhancements.
- Project and program management expertise with operational excellence mindset.
Interpersonal Competencies
- Builds effective working relationships with internal teams and channel partners.
- Communicates clearly and professionally to influence outcomes.
- Supports diversity and inclusion, mentoring junior staff and promoting equal opportunities.
Job Location
Addis Ababa, Ethiopia
Employment Type and Salary
This is a full-time position with a competitive salary and benefits package. Safaricom Ethiopia emphasizes professional growth, career progression, and opportunities to lead strategic initiatives.
Direct Reports
- Regional Reporting Manager – GSM
- Digital Distribution Manager – M-Pesa
- MIS Reporting Specialists
How to Apply
Interested candidates should create or update their candidate profile on the Safaricom Ethiopia recruitment portal and click the “Apply” button. Only your resume is required; scanned certificates or attachments are not necessary.
We strongly encourage women and underrepresented groups to apply.
Please note: Only shortlisted candidates will be contacted.